Audience Intelligence & Analytics Studio
Data-driven insights powered by Google Maps, HK Tourism, Weather, MTR, and demographic data
Target Audience Segments
Select demographics to visualize on the heatmap
125K
450K
280K
180K
320K
Map Layers
Toggle points of interest and infrastructure
Population Density & Audience Flow
Real-time heatmap visualization across Hong Kong
🚇
🚇
Intensity Scale
90-100% (Very High)
70-89% (High)
50-69% (Medium)
Below 50% (Low)
Top Audience Hotspots
Highest concentration areas for selected segments
Central Business District
Business Professionals
95%
Intensity
Causeway Bay Shopping
Shopping Enthusiasts
88%
Intensity
Wan Chai HKCEC
Parents with Infants
92%
Intensity
TST Waterfront
Tourists
85%
Intensity
Admiralty MTR Hub
Daily Commuters
90%
Intensity